Strategic investment in Success Publishing
In June 2022, aaig and HALO Technologies Holdings jointly signed an indicative term sheet for a strategic investment in Success Publishing Pty Ltd
(‘Success Publishing’). aaig owns 4.6% of HALO Technologies following the latter’s IPO on ASX in April of 2022.
Success Publishing, the publisher of Forbes Australia, is an innovative media business based in Sydney, Australia, which holds the exclusive Australian license for an internationally recognised media brand for the next 10 years.
The deal provides aaig and HALO with access to Success Publishing’s high-value clientele database through events, digital and print collaboration. This significantly expands the Group’s marketing reach to a sophisticated and aspirational audience interested in financial and investment products and services.